Every modern brand seeks to be perceived as human; to create a personality; to forge personal relationships. In an ever-crowded marketplace, success depends on it. The question is, how do you parlay your unique humanness into marketplace success?
During this interactive workshop, Kristi Faulkner will guide you through the techniques and tools of branding. In just a couple of hours, you'll learn how to hone your vision, differentiate your voice, and create a personal value proposition - elements all great brands share.
From insight to execution, you'll work through a proprietary branding process infused with creative energy and inspired analytical thought. You'll leave with the session with better knowledge of yourself and a better view of your place in the future.
Light food and beverages will be served.
Kristi Faulkner continually evolves in the dynamic industry of advertising. For more than 20 years, she's been a strategist and creative director at many of the top agencies on Madison Avenue with expertise in brand stewardship and ideation. She has written and produced award-winning campaigns for blue chip clients nationally and globally. As an entrepreneur, Kristi has conceived, planned and launched four companies, including a successful yoga studio and the only full-service integrated advertising and marketing agency for women, by women: Womenkind. She advises clients who need and want to better reach, engage, and motivate women through enhanced marketing messages, product innovation, and organizational evolution. Kristi has written for or been featured in numerous business publications including AdAge, Forbes, Inc., Media Post, and Wall St. Journal.
* - Walk-ins will be accepted at the door until event capacity is reached.
Program will start promptly at 6:30 p.m.
Tuesday, October 17, 2017
6:00 p.m. – 9:00 p.m. EST
Leading Chapter Sponsors
Supporting Chapter Sponsors